Home / Technology / Tim Cook Talks iPhone Sales, Apple TV, Campus 2, and More during Employee Town Hall Meeting

Tim Cook Talks iPhone Sales, Apple TV, Campus 2, and More during Employee Town Hall Meeting

tim_cook_headshot_glassesFollowing Apple’s first entertain gain report, Apple executives hosted a Town Hall assembly with Apple employees to answer questions and to reason a few sum about a company’s destiny plans. 9to5Mac has common highlights of what was lonesome during a event. While many of what was pronounced was reiterating information that was common during a gain call, there are a few tidbits value noting.

When it comes to a iPhone and a gossip that Apple has maybe reached “peak iPhone,” Cook pronounced a device is a “greatest business of a future” with expansion intensity in pivotal rising markets like India and China. He pronounced Apple does not need to launch a reduction costly device with pared-down facilities to tempt buyers in these markets, as investigate suggests people will spend some-more for a improved experience. These comments describe directly to a arriving “iPhone 5se,” that some rumors have suggested will be positioned as a reduction powerful, lower-end device, yet not a inexpensive one by ubiquitous smartphone standards.

On a Apple TV and tvOS, Cook pronounced a dual products indicate towards a “bright” destiny for Apple, though he didn’t discuss how Apple competence enhance a participation in a vital room going forward. tvOS is Apple’s approach of giving calm providers a collection to offer streaming radio solutions to business after carrying unsuccessful to launch a possess streaming use due to problems with negotiations. The many new TV-related rumors advise Apple is exploring a possibility of strange content, following in a footsteps of Netflix and Amazon.

Cook also reportedly voiced fad over destiny products entrance from a company’s software, services, and hardware divisions. In a subsequent few months, Apple is approaching to announce a iPhone 5se, a iPad Air 3, new bands for a Apple Watch, and maybe new Retina MacBooks and Retina MacBook Pros. Later in a year, Apple is also approaching to deliver a highly-anticipated iPhone 7 and iPhone 7 Plus.

He also teased “far off” hardware products entrance over 2016, maybe hinting during a company’s work on a Apple Car or a scrutiny of practical and protracted reality. Recent rumors advise Apple is prototyping practical existence headsets identical to a Oculus Rift.

The final bit of engaging information was on Apple Campus 2, a company’s second “spaceship” campus that’s underneath growth in Cupertino. Construction appears to be on lane to be finished during a finish of 2016, as Cook says a initial employees will pierce into a campus by a finish of Jan 2017. He also pronounced a new subterraneous auditorium will concede Apple to reason events on a drift instead of during venues in San Francisco and other tools of a Bay Area.

The assembly also enclosed some-more paltry information on arriving time-off advantages for Apple employees, flagging iPad sales, new solutions for maintaining worker talent, and Apple’s supply chain, that can be review during 9to5Mac.


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